Minecraft Creator Marketplace head Aaron Buckley revealed more about his approach to supporting fan creations through the platform, as well as the steps taken to keep everything safe for a younger audience. this comes after a rise in negative reports about the Roblox competition title which has drawn some anger due to lack of regulation and insecure development environment.
Speaking to Gamesindustry.biz Aaron is joined by Sean Davidson from Gamemode One, one of Minecraft Creator’s largest partner organizations, who spoke about the sustainability of the platform for himself and his peers.
Buckley, in particular, talks about putting creators at the center and points to the fact that Minecraft Creators developers make more than half of the revenue from content sales, after Microsoft and the platform in the that was sold take their share.
Helping to keep children safe online is a top priority for Microsoft and Minecraft, says Buckley. Minecraft is an E game for everyone. Particularly given that we are charging for many of these experiences, going the extra mile to ensure that we are delivering safe and appropriate content is something we feel is well worth the cost. To protect players, protect (frankly) Minecraft, and protect our community of creators. Compared to Roblox, which has come under fire because users, some underage, are exposed to inappropriate content.
There is a dedicated team of seven people who monitor all content uploaded to the Minecraft Creator Marketplace, and if anything inappropriate goes unnoticed, they are likely to be held responsible. From the Microsoft side, we use a goal-setting process that we call OKR, and we target our teams at 0 PR issues, and that’s what we consider to be the minimum bar for success. At the time of this writing, Buckley says they haven’t run into any major issues.
As for the fruits of the steps taken by the team, Microsoft Creators has become an avenue for some pretty impressive revenue figures. In September 2017, it was announced via the official Minecraft Twitter account that the platform had generated over a million dollars in just two months . Since then, official crossovers, such as Gamemode One’s Sonic The Hedgehog content, have been a common thing over the years.
For more Minecraft news, check out our articles on Minecraft Java and Bedrock which are no longer available to purchase separately, as well as our coverage of the Minecraft Wild update launching today.